Who Wants to Go #CrackerCatchin?

Who says you can’t play with your food?

Well, make an exception with that rule, because this is a trend you definitely wouldn’t want to miss! A  new -and not to mention, fun- campaign for Rebisco’s Hansel Crackers encourages YOU to enjoy your favorite food and WIN in ways out of the ordinary.

Videos of people simply enjoying their crackers hit 280,000 view on youtube, stirring the social media’s attention. Watch here:

The more unique your way for eating your crackers is, the better!
People can have several ways and techniques in eating Hansel crackers, some of which are:
Woofie! Get ’em boy!

The Classic Cracker Catapult! Crackapult!

Bat Crackers! Just make sure you toss it to your friend in one piece!
You think you’re up for the #CrackerCatchin challenge? Join the Craze!

Hansel #CrackerCatchin Instagram Promo Mechanics

• Follow @HanselCrackersPH on Instagram. . (To learn more about Instagram visit www.instagram.com or download the Instagram app from the Apple App Store and Google Play Store)

• Take a 15-sec video of you and your friends (at least 2 people per video) doing your best version/s of a Hansel Cracker Catch (HCC) using Instagram or any other video recording app/device. Watch the HCC video for reference at www.Facebook.com/TheHanselCrackers . Make sure you always start the video with you showing the Hansel Cracker pack.

• Add a caption to your video and caption it with #CrackerCatchin and @RebiscoHansel

• Share the video on Instagram. Make sure that your Instagram account is set to public. Videos shared from a private account will not be visible to the public.

• Each properly tagged and shared video will be counted as one entry.

• All entries can be seen on Facebook’s Instagram Feed App

• Entries will be judged based on the ff. criteria:
1. Use of Product – Non-use of product automatically forfeits the entry
2. Creativity – 40%
3. Originality – 40%
4. Difficulty – 20%

1 weekly winner and 2 weekly runner ups will be chosen by Republic Biscuit Corp. for 3 consecutive weeks.

Schedule is as follows:

Submission Dates Judging Dates Announcement of Winners
Sept. 10, 2014, 12:00am – Sept. 16,2014, 11:59pm Sept. 17-18, 2014 Sept. 19, 2014
Sept. 17, 2014, 12:00am – Sept. 23,2014, 11:59pm Sept. 24-25, 2014 Sept. 26, 2014
Sept. 24, 2014 12:00am – Sept. 30, 2014 11:59pm Oct. 1-2, 2014 Oct. 3, 2014

Prizes for the weekly winners will be as follows:
Weekly Winner P5,000.00 + Hansel Gift Pack
Weekly Runner Ups P2,500.00 + Hansel Gift Pack

• The grand prize winner will be chosen from the 3 finalists using the same criteria abovementioned and will be awarded an additional P25,000.00.
• Judging for the Grand Prize winner will take place on Oct 6-7, 2014
• The grand prize winner will be announced on Oct. 11, 2014.
• Republic Biscuit Corporation will award the prize to the owner of the Instagram account through which the video was submitted. The account owner should have appeared on the video.
• RBC will not be responsible for dividing the winnings amongst the participants of the winning entry.
• An official representative of the agency (Ace Saatchi & Saatchi) will get in touch with the winners via their Instagram accounts.
• The promo will run from September 10 to September 30, 2014.
• All time and dates are in Standard Philippine Time

1. Contest is open to all residents of the Philippines ages 16 and up.
2. Employees of Republic Biscuit Corporation and its subsidiaries and affiliates, sponsors, agencies,dealers, retailers and their family members up to the second degree of consanguinity are not eligible to participate in this contest.
3. Republic Biscuit Corporation reserves the right to disqualify entries submitted that may contain content that is:
• Defamatory or obscene
• Fraudulent, deceptive or misleading
• In violation of the rights, including intellectual property rights, of a 3rd party;
• Otherwise offensive or inappropriate
• Does not conform nor adhere to the mechanics of the promo
4. Republic Biscuit Corporation reserves the right to determine the suitability of the entries at its discretion, and to disqualify any entries it determines to be incomplete, ineligible, or inappropriate for any reasons.
5. Participants can submit multiple entries but can only win the weekly contest once.
6. By joining this contest, the participant signifies that he/she has read, understood and agrees to abide by the Promo mechanics, rules and regulations set forth in the contest’s terms and conditions.
7. Prizes are non-transferrable.

1. Participation in this promo is not obligatory and is completely voluntary.
2. The cracker-catching moves have inherent risks and dangers. Thus, the performance of cracker-catching moves may potentially result in injury to persons and/or damage to property.
3. This promo is, in no way, sponsored, endorsed, connected or associated with Facebook and/or Instagram.
4. If the participant is a minor, parental consent and guidance is absolutely required.

By agreeing to join and participate in this promo, the participant agrees to the following:
1. The participant has read and understood this Notice and Disclaimer of Liability.
2. The participant is fully aware of the inherent risks, dangers and hazards of the cracker-catching moves. The participant shall take all necessary guidance, advice and precautions to prevent such risks, dangers and hazards.
3. The participant assumes all risks, dangers, and hazards related to and/or connected with the performance of the cracker-catching moves.
4. If the participant is a minor, he/she has already secured parental consent and guidance. Republic Biscuit Corporation and/or Ace Saatchi & Saatchi reserve the right to disqualify or otherwise prevent the participation of minors in this promo who have not secured parental guidance and consent.
5. The participant is advised to inform himself/herself of and abide by the terms of use, privacy policy and other such conditions of Facebook and/or Instagram.
6. The participant shall strictly abide by all Promo Mechanics, Terms and Conditions, General Rules and other applicable conditions for the promo.
7. Republic Biscuit Corporation, Ace Saatchi & Saatchi, their officers and employees are, in no way, liable or responsible for any damage or injury which may result from joining this promo and/or performing the cracker-catching moves.
8. Republic Biscuit Corporation, Ace Saatchi & Saatchi, their officers and employees are, in no way, liable or responsible for any any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of said social media.
9. The participant waives, quits, and releases Republic Biscuit Corporation, Ace Saatchi & Saatchi, their officers and employees from any damage, injury, cause of action or other such claim in connection with or arising from this promo and/or the cracker-catching moves, and shall not institute any suit, complaint, or other legal action.

1. This contest is in no way sponsored, endorsed or administered by, or associated with Instagram. By participating in this contest, participants agree to abide by and be bound by these Official Terms of Participation.
2. By participating in this promotion, participants understand and agree to have their entry posted on the Hansel Crackers Facebook page and used for advertising purposes (TV, print, out-of-home, radio, PR, etc.) by Republic Biscuit Corporation.
3. An official representative from Ace Saatchi & Saatchi will touch base with the winners via e-mail and mobile phone and registered mail for confirmation and instructions for receiving the prize. Prizes for all winners will be delivered through a third party. The prerequisite documents such as the acknowledgement and quit claim form will be signed along with the delivery receipt that the winner signs before receipt of the prize from the third party delivery agency.
4. The winners must provide at least two of the following valid IDs: Passport, SSS, GSIS, Driver’s license or current Student’s ID for identification and verification purposes together with the registered mail notifying them of the win.
5. Claiming of prizes is only valid within 60 days of the winner’s announcement. If any prize/prize notification is returned as undeliverable, or if any prize is not claimed after the 60th day mark or in the event of non-compliance with any other requirements, the prize will be forfeited in its entirety.
6. No substitution or transfer of prize shall be permitted except at the option of Republic Biscuit Corporation. Republic Biscuit Corporation reserves the right to substitute a prize for equal value in place of advertised prizes that are unavailable.
7. Acceptance of a prize constitutes permission to use the winner’s name and/or likeness for advertising purposes without further notice or compensation, unless prohibited by law.
8. In no event shall Republic Biscuit Corporation, its affiliates or subsidiaries be liable to the participants for any monetary amount greater than the value of the prizes due to the prize winner under the rules and regulations of this promotion.
9. Republic Biscuit Corporation, its affiliates and subsidiaries shall not be liable to the participants in contract, tort or negligence or otherwise for any loss, damage, costs or expense of any nature whatsoever incurred or suffered by the participant and which is of indirect or inconsequential nature, including without limitation any economic loss or other loss.
10. Republic Biscuit Corporation reserves the right to amend the Terms and Conditions of this Contest, as well as to suspend, modify or cancel the Contest at any time with no prior notice.
11. Republic Biscuit Corporation is not responsible for technical, hardware or software malfunctions, lost or unavailable network connections, undeliverable email, or failed, incorrect, inaccurate, incomplete, garbled or delayed electronic communications, telephone, telephone line or other telephone related problems or errors, whether caused by the sender or by any of the equipment or programming associated with or utilized in this Contest, or by any human error which may occur in connection with this Contest. If, in the opinion of Republic Biscuit Corporation, there is any suspected or actual evidence of tampering with any portion of the Contest, or if technical difficulties compromise the integrity of the Contest, Republic Biscuit Corporation reserve the right to terminate the Contest and determine a winner using previous untampered data received as of the date of termination or to modify the Contest in a manner deemed appropriate by Republic Biscuit Corporation.
12. Any personal information supplied by you to this promotion will be the property of Republic Biscuit Corporation. Republic Biscuit Corporation will not sell, rent, transfer or otherwise disclose your personal data to any third party other than as explicitly described herein.

Categories: #experience


Jeannica Mina

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